When Peet, who was Dutch, came to the United States in 1955, “America had a reputation internationally as having coffee that tasted like dishwater,” Jim Reynolds of Peet’s Coffee said. “He looked at it as something of a crime.” “Everybody was drinking coffee that came out of a can,” remembered Alice Waters. Peet came to be called “the grandfather of specialty coffee,” and trained the founders of Starbucks. “He was the big bang,” said Kumer. “It all started with him.”
As you drink your morning coffee, pause a moment to remember Mr. Peet.